Coaching in all its forms is about helping people achieve their potential. Most business owners are expert in their professional specialty, whether they be accountants, engineers, physicians, butchers, bakers or candlestick makers. But technical proficiency is only the start of success in business. Where many business owners fall short of reaching the goals they’ve set for their business is not in their ability to perform their specialty, but in their skills as manager and leader of their company. That’s where a business coach can help.
No one is born with the ability to market effectively, plan strategically, select, train and inspire employees, negotiate with suppliers, determine how to spend their limited time when being pulled in 100 directions, sell themselves and their company as the solution to their customers needs, etc, etc. All of these abilities reflect skills that are essential to business success that can be learned. As a business coach, my passion is to provide the tools, process and accountability so my clients fully develop these skills.
Put yourself in the role of your own strategic coach and answer honestly: If you are not actively leading your business, who is? If you are not proactively looking at the big picture, who is? If you aren’t spending most of your time working “on” your business, rather than “in” it, who is?
To really consider if you are performing in a strategic way, ask yourself these additional questions:
- Do I think and act more like a CEO than an employee?
- Do I create and follow a yearly business plan?
- Is my leadership purposeful, proactive, and planning-based?
- Do I constantly think about the direction and objectives of the business?
- Do I spend more time on important matters than on trivial/urgent matters?
- Have I created a systems-dependent business instead of an owner-dependent business?
- Do I conduct one-on-one monthly review and action coaching sessions with my managers and/or key employees?
- Have I shaped my business more by design than by default?
If you answered “no” or “sometimes” to many of these questions, you are likely holding your business back by operating as a reactive owner focused on the technical work of the company. If this describes you, there are great benefits to be had by becoming a strategic business owner (SBO). As your business coach I’ll help you become a SBO that gets the highest and best return possible for his/her time, money and effort.
In One-to-One action coaching sessions and in small group workshops conducted every calendar quarter, The Growth Coach network of business coaches has helped thousands of entrepreneurs and professionals in Massachusetts, New Hampshire and across North America achieve their goals with our proprietary Strategic Mindset coaching process.
Click on the video below to find out what Growth Coach founder and strategic coach Dan Murphy has to say about our quarterly workshop process: